Self-Published Books are Popular with Retailers
eBook retailers are selling more self-published books than ever before, and the trend looks like it will keep moving in this direction. There a several positive reasons for this move in the market of books and here are only a few.
The quality of self-published books is very high when measured by reader reviews. This has increased significantly over the last few years because indie authors are producing works with greater professionalism.
Price is a major factor for the rise in popularity of self-published books, the average price for an ebook published by an indie publisher is $2.99, where the average price for a traditionally priced book is $9.99. One of the reasons for the large price discrepancy is the fact that indie authors get to keep more of their profits, so they can afford to sell them at a lower price.
The diversity of the books that are offered by the self-published authors helps greatly. At the end of the day traditional publishers can only guess what the majority of readers will want to read and then turn down all other authors. Self-published authors have the ability to search the most popular category of books and then write one that fits into that niche, taking advantage of a very powerful research and marketing tool, the independent review.
Today, self-published books are very popular and all the signs point to the fact that this wave of popularity will only keep increasing in the future as more great works are published by talented authors that might not have gotten the chance to have their books made available to the public in the past.